Where fit is going wrong
Patterns in classified return feedback, return rates by size, and products whose measurements or feedback drift from your established sizing.
Sizing signals to review
All consistency checks →Chest / bust measures on average 5 cm smaller than the Shirting & tops — Regular block in sizes S, M, L, XL, and 94% of fit-related returns are classified "too small" (most often at the chest). Recommend checking a physical sample against spec.
Inseam is 3.5 cm larger than spec in 5 sizes. Return feedback does not yet corroborate this; it may be an intentional design choice.
Fit-related returns are elevated and skew "too large", but measurements are within tolerance of the block. Review fabric, cut or product copy rather than grading.
Fit-related returns are elevated and skew "unexpected fit", but measurements are within tolerance of the block. Review fabric, cut or product copy rather than grading.
Fit feedback by product
classified commentsFit feedback by size
all productsBy garment category
Return rate by product and size
darker = higher return rate · all return reasons| Product | XS | S | M | L | XL |
|---|---|---|---|---|---|
| Linden Oxford Shirt | 14% | 22% | 36% | 38% | 35% |
| Arden Poplin Shirt | 16% | 17% | 14% | 16% | 13% |
| Calder Merino Crew | 16% | 13% | 15% | 17% | 14% |
| Wren Pima Tee | 14% | 16% | 13% | 15% | 17% |
| Fenwick Twill Overshirt | 16% | 14% | 16% | 13% | 16% |
| Harlow Straight Trouser | 16% | 13% | 15% | 17% | 14% |
| Ellis Pleated Trouser | 17% | 17% | 14% | 16% | 12% |
| Mara Wide-Leg Jean | 19% | 31% | 33% | 30% | 22% |
| Corin Wool Coat | 16% | 18% | 14% | 15% | 13% |
| Isla Bias Slip Dress | 24% | 26% | 27% | 27% | 25% |